Digital Marketing Executive

 Freshers | Location: Hyderabad || Drive Date: 5th8-2024

 Job Description:

  • • Managing digital marketing initiatives and integrated marketing plans related to business growth using paid and organic channels like SEM/SEO, Facebook, Display and Remarketing
  • • Develop, implement, and manage marketing campaigns that promote the products and services of a company
  • • Working alongside a team of digital marketers, such as SEO specialists, content marketers, and web developers
  • • Creating and managing search engine marketing campaigns.
  • • Defining campaign budgets, aligning campaign goals, and ensuring adherence to search optimization principles
  • • Creating graphics for different social media handles (YouTube, Facebook, Instagram, Twitter etc).
  • • Analyze digital data to draw key recommendations around website optimization
  • • Enhance brand awareness in the digital space
  • • Drive website traffic and acquire leads
  • • Execute social media efforts to improve KPIs, likes, shares, tweets, etc
  • • Optimize content for the website and social networking channels such as Facebook, LinkedIn, Twitter, etc
  • • Measures and reports performance of all digital marketing campaigns (Google display, Facebook and some other platforms) against goals (ROI and KPIs)

 Preferred candidate profile:

  • • Bachelor s degree in marketing, business, or related field
  • • Candidate should be a Graduate with good communication (spoken and written) skills in English
  • • In-depth knowledge of marketing techniques and databases
  • • Knowledge of CRM tools, Google AdWords, and online analytics
  • • Good understanding of content creation
  • • Should possess good graphic designing skills and knowledge of tools like Canva, Photoshop, Illustrator
  • • Data and web metrics analytical skills
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